{"id":21411,"date":"2024-04-19T13:30:52","date_gmt":"2024-04-19T11:30:52","guid":{"rendered":"https:\/\/kiska.com\/?post_type=exchange&#038;p=21411"},"modified":"2025-04-07T11:01:40","modified_gmt":"2025-04-07T09:01:40","slug":"footwear-tools-and-processes","status":"publish","type":"exchange","link":"https:\/\/kiska.com\/exchange\/footwear-tools-and-processes\/","title":{"rendered":"Footwear Design | Tools &#038; Processes"},"content":{"rendered":"\n<div id=\"headerimage-block_acf-block-6684fd2f210d3\" class=\"block vertical-bottom\">\n\t<div class='maxwidth-textcontainer scroll-animation'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2>Footwear is constantly evolving. And so are we.<\/h2>\n<p><strong>Footwear Design | Tools &amp; Processes<\/strong><\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n\n\n<div id=\"statement-block_acf-block-6684fd2f21102\" class='block light-scheme  margin-top--medium margin-bottom--medium   ' >\n\t<div class='blockwrapper maxwidth-textcontainer js-scroll-animation left'>\n\t\t<div class='copy'>\n\t\t\t\t\t\t\t<h1>Footwear design is like an iceberg. On the surface, we\u2019re simply creating shoes. But, when you dive deeper, we\u2019re utilising a wide variety of disciplines, techniques, and knowledge to achieve winning results.<\/h1>\n\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n\n\n\n\n\n\t\n\t\t\n\n\t\t\n\t\t\t\t\t<div id=\"text_image-block_acf-block-6684fd2f21116\" class='block block-layout-regular image-left whitespace_regular maxwidth-container'>\n\t\t\t\t<div id='2_footwear_knowledge_workshop_foot_last_mold_anatomy_landscape' class='image share-container halfheight'>\n\t\t\t\t\t<div class='img-wrapper'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source media=\"(min-width: 800px)\" srcset=\"https:\/\/kiska.com\/wp-content\/uploads\/2_Footwear_Knowledge_workshop_foot_last_mold_anatomy_Landscape-1200x683.webp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/kiska.com\/wp-content\/uploads\/2_Footwear_Knowledge_workshop_foot_last_mold_anatomy_Square-1200x1200.webp\" alt=\"2_Footwear_Knowledge_workshop_foot_last_mold_anatomy_Square\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\n<div class='share-gallery'>\n  <div class='share-wrapper'>\n    <a class='facebook-link' href='https:\/\/www.facebook.com\/sharer\/sharer.php?u=%2F%232_footwear_knowledge_workshop_foot_last_mold_anatomy_landscape' target='_blank' rel='nofollow' onclick=\"window.open(this.href,'targetWindow', 'toolbar=no, location=no, status=no, menubar=no, scrollbars=yes, resizable=yes, width=500, height=500'); return false;\"><div class='share-icon'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" style=\"enable-background:new 0 0 24 24\" xml:space=\"preserve\"><path fill=\"currentColor\" d=\"M22.7 0H1.3C.6 0 0 .6 0 1.3v21.5c0 .6.6 1.2 1.3 1.2h11.5v-9.9H9.7v-3.5h3.1V8c0-3 1.9-4.6 4.7-4.6.9 0 1.9 0 2.8.1v3.1h-1.9c-1.5 0-1.8.7-1.8 1.7v2.2h3.6l-.5 3.5h-3.1v10h6.1c.7 0 1.3-.6 1.3-1.3V1.3c0-.7-.6-1.3-1.3-1.3z\"\/><\/svg>\n<\/div><\/a>\n  <\/div>\n  <div class='share-wrapper'>\n    <a class='linkedin-link' href='https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;title=KISKA%20eyecandy&#038;url=%2F%232_footwear_knowledge_workshop_foot_last_mold_anatomy_landscape' target='_blank' rel='nofollow'><div class='share-icon'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\" style=\"enable-background:new 0 0 24 24\" xml:space=\"preserve\"><path d=\"M20.5 20.5h-3.6v-5.6c0-1.3 0-3-1.9-3s-2.1 1.4-2.1 2.9v5.7H9.4V9h3.4v1.6c.5-.9 1.6-1.8 3.4-1.8 3.6 0 4.3 2.4 4.3 5.5v6.2zM5.3 7.4c-1.1 0-2.1-.9-2.1-2.1 0-1.1.9-2.1 2.1-2.1 1.1 0 2.1.9 2.1 2.1 0 1.2-.9 2.1-2.1 2.1zM3.6 20.5h3.6V9H3.6v11.5zM22.2 0H1.8C.8 0 0 .8 0 1.7v20.5c0 1 .8 1.7 1.8 1.7h20.5c1 0 1.8-.8 1.8-1.7V1.7C24 .8 23.2 0 22.2 0z\" style=\"fill-rule:evenodd;clip-rule:evenodd;fill:#fefefe\"\/><path fill=\"currentColor\" d=\"M20.5 20.5h-3.6v-5.6c0-1.3 0-3-1.9-3s-2.1 1.4-2.1 2.9v5.7H9.4V9h3.4v1.6c.5-.9 1.6-1.8 3.4-1.8 3.6 0 4.3 2.4 4.3 5.5v6.2zM5.3 7.4c-1.1 0-2.1-.9-2.1-2.1 0-1.1.9-2.1 2.1-2.1 1.1 0 2.1.9 2.1 2.1 0 1.2-.9 2.1-2.1 2.1zM3.6 20.5h3.6V9H3.6v11.5zM22.2 0H1.8C.8 0 0 .8 0 1.7v20.5c0 1 .8 1.7 1.8 1.7h20.5c1 0 1.8-.8 1.8-1.7V1.7C24 .8 23.2 0 22.2 0z\" style=\"fill-rule:evenodd;clip-rule:evenodd\"\/><\/svg>\n<\/div><\/a>\n  <\/div>\n  <div class='share-wrapper'>\n    <a class='pinterest-link' href='https:\/\/pinterest.com\/pin\/create\/button\/?media=https%3A%2F%2Fkiska.com%2Fwp-content%2Fuploads%2F2_Footwear_Knowledge_workshop_foot_last_mold_anatomy_Landscape-1200x683.webp&#038;url=%2F%232_footwear_knowledge_workshop_foot_last_mold_anatomy_landscape' target='_blank' rel='nofollow'><div class='share-icon pinterest'><svg width='24px' height='24px' xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" style=\"enable-background:new 0 0 24 24\" xml:space=\"preserve\"><path fill=\"currentColor\" d=\"M12 0C5.4 0 0 5.4 0 12c0 5.1 3.2 9.4 7.6 11.2-.1-1-.2-2.4 0-3.4.2-.9 1.4-6 1.4-6s-.3-.8-.3-1.8c0-1.7 1-2.9 2.2-2.9 1 0 1.5.8 1.5 1.7 0 1-.6 2.6-1 4-.3 1.2.6 2.2 1.8 2.2 2.1 0 3.8-2.3 3.8-5.5 0-2.9-2.1-4.9-5-4.9-3.4 0-5.4 2.6-5.4 5.2 0 1 .4 2.1.9 2.7.1.1.1.2.1.3-.1.4-.3 1.2-.3 1.4-.1.2-.2.3-.4.2-1.5-.7-2.4-2.9-2.4-4.6 0-3.8 2.8-7.3 7.9-7.3 4.2 0 7.4 3 7.4 6.9 0 4.1-2.6 7.5-6.2 7.5-1.2 0-2.4-.6-2.8-1.4 0 0-.6 2.3-.7 2.8-.3 1-1 2.3-1.5 3.2 1 .3 2.2.5 3.4.5 6.6 0 12-5.4 12-12S18.6 0 12 0z\"\/><\/svg>\n<\/div><\/a>\n  <\/div>\n  <div class='share-wrapper'>\n    <a class='mail-link' href='mailto:?subject=Check%20out%20kiska.com!&#038;body=%2F%232_footwear_knowledge_workshop_foot_last_mold_anatomy_landscape'><div class='share-icon mail'><svg data-name=\"Ebene 1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 283.46 283.47\"><path fill=\"currentColor\" d=\"M283.46 119.3v142.68a21.49 21.49 0 0 1-21.49 21.49H21.48A21.48 21.48 0 0 1 0 261.98V119.32a9.12 9.12 0 0 1 13.13-8.19l128.4 62.95 128.8-63a9.12 9.12 0 0 1 13.13 8.22Z\"\/><path fill=\"currentColor\" d=\"M283.46 64.47v-43A21.49 21.49 0 0 0 261.97-.01H21.48A21.48 21.48 0 0 0 0 21.47v43.19a22.85 22.85 0 0 0 12.79 20.52l128.74 63.12 129.14-63.32a22.85 22.85 0 0 0 12.79-20.51Z\"\/><\/svg>\n<\/div><\/a>\n  <\/div>\n<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class='blockwrapper maxwidth-textcontainer'>\n\t\t\t\t\t<div class='textwrapper regular'>\n\t\t\t\t\t\t<div class='text js-scroll-animation'>\n\t\t\t\t\t\t\t<p>Shoes are ancient. And for thousands of years, humanity has co-evolved alongside our footwear. Shoes have changed from modest protective foot coverings to performance-enhancing, highly specialised wearable tools. Stability, rebound, propulsion, traction\u2026the mix is different for every requirement. And when you design footwear, you must ensure the product is fit to purpose \u2013 as much as to the foot.\u00a0<\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\n\t\t\n\n\n\n\n\t\n\t\t\n\n\t\t\n\t\t\t\t\t<div id=\"text_image-block_acf-block-6684fd2f21128\" class='block block-layout-regular image-right whitespace_regular maxwidth-container'>\n\t\t\t\t<div id='3_stephan_lintener_footwear_product_design_lead_adidas_prototype_parametric_landscape' class='image share-container halfheight'>\n\t\t\t\t\t<div class='img-wrapper'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source media=\"(min-width: 800px)\" srcset=\"https:\/\/kiska.com\/wp-content\/uploads\/3_Stephan_Lintener_Footwear_Product_Design_lead_Adidas_prototype_parametric_Landscape-1200x683.webp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/kiska.com\/wp-content\/uploads\/3_Stephan_Lintener_Footwear_Product_Design_lead_Adidas_prototype_parametric_Square-1200x1200.webp\" alt=\"3_Stephan_Lintener_Footwear_Product_Design_lead_Adidas_prototype_parametric_Square\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\n<div class='share-gallery'>\n  <div class='share-wrapper'>\n    <a class='facebook-link' href='https:\/\/www.facebook.com\/sharer\/sharer.php?u=%2F%233_stephan_lintener_footwear_product_design_lead_adidas_prototype_parametric_landscape' target='_blank' rel='nofollow' onclick=\"window.open(this.href,'targetWindow', 'toolbar=no, location=no, status=no, menubar=no, scrollbars=yes, resizable=yes, width=500, height=500'); return false;\"><div class='share-icon'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" style=\"enable-background:new 0 0 24 24\" xml:space=\"preserve\"><path fill=\"currentColor\" d=\"M22.7 0H1.3C.6 0 0 .6 0 1.3v21.5c0 .6.6 1.2 1.3 1.2h11.5v-9.9H9.7v-3.5h3.1V8c0-3 1.9-4.6 4.7-4.6.9 0 1.9 0 2.8.1v3.1h-1.9c-1.5 0-1.8.7-1.8 1.7v2.2h3.6l-.5 3.5h-3.1v10h6.1c.7 0 1.3-.6 1.3-1.3V1.3c0-.7-.6-1.3-1.3-1.3z\"\/><\/svg>\n<\/div><\/a>\n  <\/div>\n  <div class='share-wrapper'>\n    <a class='linkedin-link' href='https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;title=KISKA%20eyecandy&#038;url=%2F%233_stephan_lintener_footwear_product_design_lead_adidas_prototype_parametric_landscape' target='_blank' rel='nofollow'><div class='share-icon'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\" style=\"enable-background:new 0 0 24 24\" xml:space=\"preserve\"><path d=\"M20.5 20.5h-3.6v-5.6c0-1.3 0-3-1.9-3s-2.1 1.4-2.1 2.9v5.7H9.4V9h3.4v1.6c.5-.9 1.6-1.8 3.4-1.8 3.6 0 4.3 2.4 4.3 5.5v6.2zM5.3 7.4c-1.1 0-2.1-.9-2.1-2.1 0-1.1.9-2.1 2.1-2.1 1.1 0 2.1.9 2.1 2.1 0 1.2-.9 2.1-2.1 2.1zM3.6 20.5h3.6V9H3.6v11.5zM22.2 0H1.8C.8 0 0 .8 0 1.7v20.5c0 1 .8 1.7 1.8 1.7h20.5c1 0 1.8-.8 1.8-1.7V1.7C24 .8 23.2 0 22.2 0z\" style=\"fill-rule:evenodd;clip-rule:evenodd;fill:#fefefe\"\/><path fill=\"currentColor\" d=\"M20.5 20.5h-3.6v-5.6c0-1.3 0-3-1.9-3s-2.1 1.4-2.1 2.9v5.7H9.4V9h3.4v1.6c.5-.9 1.6-1.8 3.4-1.8 3.6 0 4.3 2.4 4.3 5.5v6.2zM5.3 7.4c-1.1 0-2.1-.9-2.1-2.1 0-1.1.9-2.1 2.1-2.1 1.1 0 2.1.9 2.1 2.1 0 1.2-.9 2.1-2.1 2.1zM3.6 20.5h3.6V9H3.6v11.5zM22.2 0H1.8C.8 0 0 .8 0 1.7v20.5c0 1 .8 1.7 1.8 1.7h20.5c1 0 1.8-.8 1.8-1.7V1.7C24 .8 23.2 0 22.2 0z\" style=\"fill-rule:evenodd;clip-rule:evenodd\"\/><\/svg>\n<\/div><\/a>\n  <\/div>\n  <div class='share-wrapper'>\n    <a class='pinterest-link' href='https:\/\/pinterest.com\/pin\/create\/button\/?media=https%3A%2F%2Fkiska.com%2Fwp-content%2Fuploads%2F3_Stephan_Lintener_Footwear_Product_Design_lead_Adidas_prototype_parametric_Landscape-1200x683.webp&#038;url=%2F%233_stephan_lintener_footwear_product_design_lead_adidas_prototype_parametric_landscape' target='_blank' rel='nofollow'><div class='share-icon pinterest'><svg width='24px' height='24px' xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" style=\"enable-background:new 0 0 24 24\" xml:space=\"preserve\"><path fill=\"currentColor\" d=\"M12 0C5.4 0 0 5.4 0 12c0 5.1 3.2 9.4 7.6 11.2-.1-1-.2-2.4 0-3.4.2-.9 1.4-6 1.4-6s-.3-.8-.3-1.8c0-1.7 1-2.9 2.2-2.9 1 0 1.5.8 1.5 1.7 0 1-.6 2.6-1 4-.3 1.2.6 2.2 1.8 2.2 2.1 0 3.8-2.3 3.8-5.5 0-2.9-2.1-4.9-5-4.9-3.4 0-5.4 2.6-5.4 5.2 0 1 .4 2.1.9 2.7.1.1.1.2.1.3-.1.4-.3 1.2-.3 1.4-.1.2-.2.3-.4.2-1.5-.7-2.4-2.9-2.4-4.6 0-3.8 2.8-7.3 7.9-7.3 4.2 0 7.4 3 7.4 6.9 0 4.1-2.6 7.5-6.2 7.5-1.2 0-2.4-.6-2.8-1.4 0 0-.6 2.3-.7 2.8-.3 1-1 2.3-1.5 3.2 1 .3 2.2.5 3.4.5 6.6 0 12-5.4 12-12S18.6 0 12 0z\"\/><\/svg>\n<\/div><\/a>\n  <\/div>\n  <div class='share-wrapper'>\n    <a class='mail-link' href='mailto:?subject=Check%20out%20kiska.com!&#038;body=%2F%233_stephan_lintener_footwear_product_design_lead_adidas_prototype_parametric_landscape'><div class='share-icon mail'><svg data-name=\"Ebene 1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 283.46 283.47\"><path fill=\"currentColor\" d=\"M283.46 119.3v142.68a21.49 21.49 0 0 1-21.49 21.49H21.48A21.48 21.48 0 0 1 0 261.98V119.32a9.12 9.12 0 0 1 13.13-8.19l128.4 62.95 128.8-63a9.12 9.12 0 0 1 13.13 8.22Z\"\/><path fill=\"currentColor\" d=\"M283.46 64.47v-43A21.49 21.49 0 0 0 261.97-.01H21.48A21.48 21.48 0 0 0 0 21.47v43.19a22.85 22.85 0 0 0 12.79 20.52l128.74 63.12 129.14-63.32a22.85 22.85 0 0 0 12.79-20.51Z\"\/><\/svg>\n<\/div><\/a>\n  <\/div>\n<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class='blockwrapper maxwidth-textcontainer'>\n\t\t\t\t\t<div class='textwrapper regular'>\n\t\t\t\t\t\t<div class='text js-scroll-animation'>\n\t\t\t\t\t\t\t<p>A human foot is a biological piece of art. 26 bones, 30 joints, and over 100 muscles, tendons, and ligaments all working together to provide support, balance, and motility. If we want footwear to perform (and feel good!), we need to grasp the complex anatomy of the foot before we start designing. Stability from the bottom-up keeps the entire body tuned during movement, and our designs must boost motion without losing stability, support without pressure, and protect without being uncomfortable.<\/p>\n<p><a class=\"cta crosslink\" href=\"https:\/\/kiska.com\/exchange\/stephan-lintner-sporting-goods-design\/\">Knowledge sharing is our secret weapon. Discover why.<\/a><\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\n\t\t\n\n<div id=\"maxwidthcontent-block_acf-block-6684fd2f21136\" class='maxwidth-container'>\n  <div class='blockwrapper maxwidth-textcontainer js-scroll-animation'>\n    <h3>\u201cWe need to know all about feet so we can conceptualise everything from tailored performance to branded innovation; to turn \u2018made to move\u2019 products into products of desire\u201d<\/h3>\n<p>\u2013 Stephan Lintner, Lead Designer.<\/p>\n\n  <\/div>\n<\/div>\n\n\n\n\n\n\n\t\n\t\t\n\n\t\t\n\t\t\t\t\t<div id=\"text_image-block_acf-block-6684fd2f21144\" class='block block-layout-regular image-left whitespace_regular maxwidth-container'>\n\t\t\t\t<div id='4_margarita_navarro_apparel_design_lead_footwear_workshop_brand_materials_landscape' class='image share-container halfheight'>\n\t\t\t\t\t<div class='img-wrapper'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source media=\"(min-width: 800px)\" srcset=\"https:\/\/kiska.com\/wp-content\/uploads\/4_Margarita_Navarro_Apparel_Design_Lead_footwear_workshop_brand_materials_Landscape-1200x683.webp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/kiska.com\/wp-content\/uploads\/4_Margarita_Navarro_Apparel_Design_Lead_footwear_workshop_brand_materials_Square-1200x1200.webp\" alt=\"4_Margarita_Navarro_Apparel_Design_Lead_footwear_workshop_brand_materials_Square\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\n<div class='share-gallery'>\n  <div class='share-wrapper'>\n    <a class='facebook-link' href='https:\/\/www.facebook.com\/sharer\/sharer.php?u=%2F%234_margarita_navarro_apparel_design_lead_footwear_workshop_brand_materials_landscape' target='_blank' rel='nofollow' onclick=\"window.open(this.href,'targetWindow', 'toolbar=no, location=no, status=no, menubar=no, scrollbars=yes, resizable=yes, width=500, height=500'); 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This in-depth (and often hands-on!) understanding of the user\u2019s needs connects our designers with our Brand Strategy and Research teams. We examine the market, capture the use cases, and dissect the differences between brands to narrow and inform our design decisions. If you want to create game-changing solutions \u2013 analysing markets, mindsets, and motivations provides the superpower to do so.<\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\n\t\t\n\n<div id=\"maxwidthcontent-block_acf-block-6684fd2f2114f\" class='maxwidth-container'>\n  <div class='blockwrapper maxwidth-textcontainer js-scroll-animation'>\n    <h3>\u201cWe like to propose new materials and applications by bringing in proven ideas from different industries. 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class='text js-scroll-animation'>\n\t\t\t\t\t\t\t<p>Once we understand the full picture \u2013 design can come alive. At the heart of any project, several intertwined factors play a significant role. Function and emotion. Mind and body. User and brand. Crafting footwear that resonates with the user demands an in-depth understanding of our clients and their ideal brand image. And we utilise our love for physical activity to get into the heads of our target consumer. Balancing all these factors is the secret to impactful design.\u00a0<\/p>\n<p>You can build in functionality using <a class=\"cta crosslink\" href=\"https:\/\/kiska.com\/exchange\/parametric-design\/\">parametric design. Explore.<\/a><\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\n\t\t\n\n<div id=\"maxwidthcontent-block_acf-block-6684fd2f21186\" class='maxwidth-container'>\n  <div class='blockwrapper maxwidth-textcontainer js-scroll-animation'>\n    <h3>\u201cFootwear is a complex and beautiful mix of culture and performance. I design sport shoes with an athlete\u2019s mindset, seeking way to push boundaries\u201d<\/h3>\n<p>\u2013 Corentin Bricout, Senior Footwear &amp; Product Designer.<\/p>\n\n  <\/div>\n<\/div>\n\n\n\n\n\n\n\t\n\t\t\n\n\t\t\n\t\t\t\t\t<div id=\"text_image-block_acf-block-6684fd2f21195\" class='block block-layout-regular image-left whitespace_regular maxwidth-container'>\n\t\t\t\t<div id='10_adidas_sport_infinitely_material_3d_printed_prototype_landscape' class='image share-container '>\n\t\t\t\t\t<div class='img-wrapper'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source media=\"(min-width: 800px)\" srcset=\"https:\/\/kiska.com\/wp-content\/uploads\/10_Adidas_sport_infinitely_material_3d_printed_prototype_Square-1200x1200.webp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/kiska.com\/wp-content\/uploads\/10_Adidas_sport_infinitely_material_3d_printed_prototype_Square-1200x1200.webp\" alt=\"10_Adidas_sport_infinitely_material_3d_printed_prototype_Square\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\n<div class='share-gallery'>\n  <div class='share-wrapper'>\n    <a class='facebook-link' href='https:\/\/www.facebook.com\/sharer\/sharer.php?u=%2F%2310_adidas_sport_infinitely_material_3d_printed_prototype_landscape' target='_blank' rel='nofollow' onclick=\"window.open(this.href,'targetWindow', 'toolbar=no, location=no, status=no, menubar=no, scrollbars=yes, resizable=yes, width=500, height=500'); 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Shoes are a hybrid product, with hard and soft components present. And a shoe\u2019s behaviour develops from the synergy between them. Hundreds of materials are available for application (and even more are in development!), so materiality is a constant consideration \u2013 with plenty of opportunity for innovative combinations. Our cross-industry set-up is the ideal melting pot to transfer knowledge and learnings to keep driving innovation.<\/p>\n<p><a class=\"cta\" href=\"https:\/\/kiska.com\/work\/adidas\/\">Discover our 66g zero-waste shoe for adidas, here.<\/a><\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\n\t\t\n\n\n\n\n\t\n\t\t\n\n\t\t\n\t\t\t\t\t<div id=\"text_image-block_acf-block-6684fd2f211a4\" class='block block-layout-regular image-right whitespace_regular maxwidth-container'>\n\t\t\t\t<div id='11_timur_burbaev_product_design_lead_footwear_ai_generative_ideation_sketch_landscape' class='image share-container halfheight'>\n\t\t\t\t\t<div class='img-wrapper'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source media=\"(min-width: 800px)\" srcset=\"https:\/\/kiska.com\/wp-content\/uploads\/11_Timur_Burbaev_Product_design_lead_footwear_AI_generative_ideation_sketch_Landscape-1200x683.webp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/kiska.com\/wp-content\/uploads\/11_Timur_Burbaev_Product_design_lead_footwear_AI_generative_ideation_sketch_Square-1200x1200.webp\" alt=\"11_Timur_Burbaev_Product_design_lead_footwear_AI_generative_ideation_sketch_Square\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\n<div class='share-gallery'>\n  <div class='share-wrapper'>\n    <a class='facebook-link' href='https:\/\/www.facebook.com\/sharer\/sharer.php?u=%2F%2311_timur_burbaev_product_design_lead_footwear_ai_generative_ideation_sketch_landscape' target='_blank' rel='nofollow' onclick=\"window.open(this.href,'targetWindow', 'toolbar=no, location=no, status=no, menubar=no, scrollbars=yes, resizable=yes, width=500, height=500'); 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And both industries evolve at the speed of light. Realising this is the first step to staying ahead of the creative curve. The next step is to actively engage with the community and the industry, through podcasts, newsletters, trend reports, or trade shows. But the single best way to constantly push innovation is to get hands-on \u2013 literally! Workshops, ideation labs, and experimenting with new design tools and materials are key for progress at KISKA, as is connecting with external industry experts.<\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\n\t\t\n\n<div id=\"maxwidthcontent-block_acf-block-6684fd2f211b0\" class='maxwidth-container'>\n  <div class='blockwrapper maxwidth-textcontainer js-scroll-animation'>\n    <h3>\u201cAI is an exciting tool to accelerate the design process \u2013 and we\u2019re already experimenting with its limits. It\u2019s a great tool to enhance human creativity \u2013 but we certainly don\u2019t believe it will replace it\u201d\u00a0<\/h3>\n<p>\u2013 Timur Burbaev, Design Lead.<\/p>\n\n  <\/div>\n<\/div>\n\n\n\n<div id=\"imageblock-block_acf-block-6684fd2f211b8\" class=\"maxwidth-container share-container block\">\n  <div class='blockwrapper'>\n    <picture>\n      <source srcset='https:\/\/kiska.com\/wp-content\/uploads\/12_AI_footwear_render_generative_ideation_by_KISKA_design_tool_Landscape-1800x1025.webp' media='(min-width: 1200px)'>\n      <source srcset='https:\/\/kiska.com\/wp-content\/uploads\/12_AI_footwear_render_generative_ideation_by_KISKA_design_tool_Landscape-1200x683.webp' media='(min-width: 600px)'>\n      <source srcset='https:\/\/kiska.com\/wp-content\/uploads\/12_AI_footwear_render_generative_ideation_by_KISKA_design_tool_Landscape-600x342.webp' media='(min-width: 1px)'>\n      <img id='12_ai_footwear_render_generative_ideation_by_kiska_design_tool_landscape' 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And to stay ahead, you must constantly seek ways to step up your game. Or risk being left in the dust.<\/p>\n        <br>\n        <section class='social'>\n            <h4>Like It. 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Strategic and hands-on, KISKA boosts business and generates impact with brand and design. See the results for yourself.  <\/p>\n\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n\n\n<div id=\"three_columns-image-block_acf-block-6684fd2f211e3\" class='share-container  block '>\n  <div class='fadewrapper'>\n    <div class='maxwidth-textcontainer fade-out' aria-label=\"content slider\">\n      <div class='columns-wrapper'>\n        <div class='columns'>\n                                                                                <div class='col-1 js-scroll-animation zoom-on-hover'><a href='\/work\/eyecandy\/uswe-backpacks-eye-candy\/'><img id='uswe_backpack_landscape' src='https:\/\/kiska.com\/wp-content\/uploads\/USWE_Backpack_landscape.gif' alt='USWE Backpack Landscape Crop' loading='lazy'><\/a><h3><a href='\/work\/eyecandy\/uswe-backpacks-eye-candy\/'>Buckle up! Going IPO with branded innovation<\/h3><p>By making USWE Backpacks clear about their key innovation, KISKA is boosting the brand\u2019s visibility; helping to build up business.<\/p>\n<\/a><\/div>\n                                                                                    <div class='col-2 js-scroll-animation zoom-on-hover'><a href='\/exchange\/k360\/'><img id='14_k360_hydration_backpack_vest_jacket_prototype_landscape' src='https:\/\/kiska.com\/wp-content\/uploads\/14_K360_hydration_backpack_vest_jacket_prototype_Landscape-1200x683.webp' alt='14_K360_hydration_backpack_vest_jacket_prototype_Landscape' loading='lazy'><\/a><h3><a href='\/exchange\/k360\/'>Exploring future opportunities in a safe, creative space.<\/h3><p>The sporting goods industry is at a turning point. And we\u2019ve created a new think-space to harness it. Somewhere we can share our impact, our strategy, and experiment with new ideas. This is our playground.<\/p>\n<\/a><\/div>\n                                                                                    <div class='col-3 js-scroll-animation zoom-on-hover'><a href='\/culture\/scanner-donation\/'><img id='1_kiska-engineering-service-scanner_landscape' src='https:\/\/kiska.com\/wp-content\/uploads\/1_KISKA-Engineering-service-scanner_Landscape-scaled-1200x683.webp' alt='1_KISKA Engineering service scanner_Landscape' loading='lazy'><\/a><h3><a href='\/culture\/scanner-donation\/'>Giving back and building future talent.<\/h3><p>Donating a 3D-scanner to HTL St. P\u00f6lten opened up opportunities for students in digital modelling, engineering, and design to develop vital skills.<\/p>\n<\/a><\/div>\n                      <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n","protected":false},"template":"","categories":[],"class_list":["post-21411","exchange","type-exchange","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/kiska.com\/wp-json\/wp\/v2\/exchange\/21411","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kiska.com\/wp-json\/wp\/v2\/exchange"}],"about":[{"href":"https:\/\/kiska.com\/wp-json\/wp\/v2\/types\/exchange"}],"version-history":[{"count":35,"href":"https:\/\/kiska.com\/wp-json\/wp\/v2\/exchange\/21411\/revisions"}],"predecessor-version":[{"id":27769,"href":"https:\/\/kiska.com\/wp-json\/wp\/v2\/exchange\/21411\/revisions\/27769"}],"wp:attachment":[{"href":"https:\/\/kiska.com\/wp-json\/wp\/v2\/media?parent=21411"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kiska.com\/wp-json\/wp\/v2\/categories?post=21411"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}